Aurassure raises Rs. 4 Cr in seed round from Unicorn India Ventures
Bhubaneswar-based IoT enabled climate tech startup Aurassure has raised Rs 4 crore in a seed round led by Unicorn India Ventures.
“The funds raised will be deployed to strengthen product capabilities by creating a data analytics team, acquiring product certifications for international scaling, and sales team expansion for growing reach to multiple cities,” the start-up said.
Aurassure using its powerful IoT enabled intelligent systems has the capabilities to collect real time data and analyse it to provide accurate forecasts and updates on disasters and frequently changing weather patterns like floods, air pollution, and rainfall along with other climate data which can empower governments and citizens in making decisions for a healthy and safe lifestyle. The Company has onboarded clients including Tata Realty, L&T Realty, P&G, Honeywell, IIT Bombay and Google. Aurassure has witnessed a 40% QoQ growth and has expanded its operations to cities like Bhubaneswar, Chennai, Aurangabad, Rajkot and Delhi.
Aurassure aims to bring people together to fight against the rising issues of the environment, namely pollution, global warming, and climate change. Akanksha Priyadarshini, Co-founder & CEO, Aurassure, says, “Empowering communities with hyperlocal data to build resilience against climate change is not just a mission, it’s a responsibility we wholeheartedly embrace. Together, we’re not just innovating but driving a positive change for a healthier, more resilient, and sustainable future, one city at a time.”
She adds, “Our vision goes beyond data collection. We aim to be instrumental in policy-level decision-making by providing vital insights to form responsible environmental practices. We also plan to offer robust decision support systems and environmental consultancy services, guiding governments and organisations in making sustainable choices.”
Commenting on the investment, Bikram Mahajan, Partner, Unicorn India Ventures, says, “Although the global environment monitoring market is valued at over $12 billion, of the 1.4 million devices needed just for air quality monitoring, only 3% are operational, underscoring the urgent need for action and the vast market potential. In our quest for a scalable climate-tech venture, Aurassure stood out. In a world choked by data silos and the escalating threat of climate change and air pollution, the Aurassure platform leverages AI, machine learning, and data points from multiple devices to generate accurate insights and actionable intel.”
