ABB India launches ACS380-E drive at ENGIMACH

ABB India has just taken a big step forward in industrial automation with the launch of the ACS380-E – a brand-new machinery drive unveiled at ENGIMACH 2025.

This next-gen drive is built for the real challenges machine builders face today. It’s powerful, easy to integrate, ready for connected factories, and designed with cybersecurity at its core. In short, it’s a drive made for the future of automation – and for the people who build it.

In this insightful conversation, AR Madhusudan, President & Local Division Manager, Drive Products, ABB India, breaks down what truly sets the ACS380-E apart. He shares why this drive matters, how it simplifies life on the shop floor, and what it means for the next phase of industrial innovation in India.